22 August, 2012

iPhone app development for Digital Marketing


Last few years have seen mobile phones being used extensively for digital marketing. With a sharp increase in the number of smartphones and tablets users, which runs into millions, the potential of mobile marketing is only expected to go up further. With consumer adoption of mobile apps increasing exponentially, the marketing opportunities which gets thrown up for marketers and businesses are enormous. And it surely makes it worth thinking through the app strategy for different mobile platforms by any enterprise. Thus companies which make mobiles central to their marketing strategies have a very good chance of gaining from this opportunity. Savvy advertisers have already started devising campaigns so as to take advantage of the new age customer’s multi-tasking behavior. Mobile campaigns also help in filling the gap which at times exists between the offline and online world .So in a way, it has become imperative for every marketing professional to figure out innovative ways in which they can use mobile phones to reach out to their audiences better and in a more effective manner. 

Amongst all the operating systems being used in smartphones, the penetration of Apple’s iOS has been phenomenal.  Since the launch of iPhone in 2007, Apple's share of industry revenue and profit has been very impressive. Although Android devices account for most of the smartphones in service, the latest figures suggest that users are opting for the Apple devices over alternatives in high numbers. The iOS app retention rates are also improving by the days. As a digital marketing agency if you desire to build smartphone campaigns which engage customers, it is a must to be supported by a strong iPhone/ iPad development team. This is where Mindfire Solutions can be your trusted offshore development partner.

Mindfire Solutions has been on the forefront in providing iPhone custom software development for its clients for 5+ years now. For clients who already use apps and want it to be ported to their iPhones/iPads, we provide iPhone migration & iPhone porting services. We have executed multiple iPhone Software support and maintenance projects for clients who wanted support to their existing apps and iPhone web application development projects for clients who wanted a mobile version of a desktop application they used. We have a highly experienced team of iPhone SDK developers who can understand your complex requirements and execute projects successfully. Some of the iPhone/ iPad apps our developers have built fall under the category of Games, Maps/Search, Social Networking, Music, News, Entertainment , Video etc.

Mindfire Solutions is the right destination for you to hire dedicated offshore Mobile programmers/Developers. Our iPhone Application Development team has an average experience of 4+ years and has successfully executed 50+ iOS projects till date .In addition to this you will also get the benefit of flexible hours of working at affordable cost. To get our new clients to understand and experience the quality of our delivery, we have the provision of a risk free trial as well, of course with some conditions in place.

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